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International Business Administration

►► The international bachelor's degree in business administration will not be offered for the winter semester 2022/23.
Bachelor of Science
Semester fee
71 Euro
Start of the program
Winter semester
Standard length of the program
8 Semester
Place of study
Ingolstadt & Shanghai (China)
Part-time studies possible

The WFI's Bachelor's degree program in International Business Administration is a unique opportunity to obtain a double degree and to study for up to two years at Tongji University, one of China's most renowned top universities. 

The program is suitable for all those who would like to work in an international environment after their studies that is increasingly shaped by China’s economic strength. After completing your studies you will be a sought-after expert for China and will be able to apply your experiences gathered during your stay abroad in a targeted manner.

The program in detail


Structure and conceptual design of the degree program    

The four-year degree program comprises a total of 240 ECTS credits, of which 120 ECTS credits are earned at the WFI and 120 ECTS credits at the partner university. The Bachelor's thesis and an internship with final internship report are credited with 10 ECTS credits.

During the first three semesters, students of the double-degree Bachelor's program are taught the basic knowledge of business administration. The subjects covered are business administration, economics, law, quantitative methods and business languages.

In the (required) elective area, students must earn 155 ECTS credits from the fourth semester onwards. The required elective modules and elective modules are designed to give students the opportunity to focus on one of five areas of specialization and to select modules according to their personal preferences within certain general conditions.

Students of the Bachelor's degree program in Business Administration and International Business Administration can focus on the following areas of specialization from the fourth semester onwards.


The degree program comprises a total of 240 ECTS credits, of which 120 ECTS credits are earned at the WFI and 120 ECTS credits at the partner university. The Bachelor's thesis and an ensuing internship are credited with 10 ECTS credits.

90 ECTS credits: required modules

The required modules in the program impart knowledge on interdisciplinary basics. These will lay the foundation for a substantiated training in business administration, irrespective of the chosen specializations.

45 ECTS credits: major

The major subject is worth 45 ECTS credits. It covers four required modules and five required elective modules. Admission for the major in Business and Psychology is capped to 40 students. The aim of the major is to further develop students’ methodological knowledge and apply learned methods in a specific disciplinary field. All required courses are held in the summer semester to give students the possibility to plan their semesters abroad accordingly.

60 ECTS credits: elective modules

Students have to complete a total of 60 ECTS credits in elective modules in the field of business and economics. These are taken from the courses offered by partner universities. The elective area gives students the possibility to approach a subject in business administration, economics, business languages or law in-depth or to dedicate themselves to general scientific questions.

5 ECTS credits: introductory seminar

In the introductory seminar, you will acquire the ability to work on a given topic in individual or group work sessions using scientific literature in a logical structure and in correct application of the principles for scientific work. You will expand your ability to structure and process information to reflect critically, to put results into your own words and to present them in writing and orally. Through the exchange with your fellow students and by having to defend your work, you will receive valuable feedback regarding your presentation and argumentation skills and learn to critically deal with the results of scientific work.

20 ECTS credits: culture & society

The module “Culture & Society” provides you with the opportunity to take a look beyond the boundaries of your subject. This interdisciplinary approach will introduce you to topics that are not related to your field of study. At the Chinese partner university, you will attend further Chinese language courses and a seminar on Chinese regional studies.

10 ECTS credits: internship

A required internship of at least eight weeks must be completed as part of the degree program. On the basis of an internship report, the required internship is evaluated as "pass" or "fail" and credited with 10 ECTS credits.

10 ECTS credits: Bachelor’s thesis

At the end of the program, students are required to write an independent scientific paper on a business administration topic within the framework of the Bachelor's thesis, which is worth 10 ECTS credits. Since the thesis is also written at the partner university, you will get to know scientific work from the perspective of another culture.

Module plan

Conceptual design

In addition to the structure of the program and the examination law requirements in terms of the distribution of ECTS credits, the conceptual structure of the degree program is also important. In contrast to the three-year Bachelor's program in Business Administration, the International Bachelor's program is completed in four years. This extended study period is absolutely necessary for being able to combine a theoretically demanding business administration education with imparting specialist knowledge of the Chinese language and culture. Part of this education is an extremely comprehensive and sound education in Chinese (Mandarin). During the first three semesters at the WFI, the students of the double-degree Bachelor’s program receive a substantiated education in business administration. Starting in the fourth semester, WFI students will begin to focus on contents imparted at the partner university. An internship of 10 ECTS credits is integrated into the stay abroad. During this stay, students have the opportunity to apply and implement the course contents directly in the company. The teaching of relevant language proficiency and intercultural skills is not an optional "by-product" of the degree program, but one of its core objectives.


The major offers a wide range of in-depth courses. This ensures that students acquire relevant specialist and methodological knowledge in the respective areas of study. This results in a stronger focus on the future professional field or the choice of a subsequent Master's degree program. Interdisciplinary modules also support interdisciplinary learning processes.

The in-depth courses deal with specific problems and build on the basic studies. This allows students to focus specifically on one major.

(Our required courses mainly take place in the summer semester. Please note that not every major can be taken at the partner universities).

We offer the following majors:

Business and Psychology

You acquire in-depth specialist knowledge in the fields of human resources and organization and social and organizational psychology.

Management and Marketing

You acquire comprehensive theoretical, methodological and practical knowledge in the field of marketing and strategic management.

Financial Management

Deepen your knowledge and skills in subjects such as accounting, controlling, finance and taxes. During the course of the major, the program offers further possibilities for specialization.

Supply Chain & Information Management

Learn to understand the strategic connections and common mistakes in decision-making processes. Become familiarized with problems in decision making processes in the economic field and in socio-economic interactions.

Business and Economics

This major is offered in English and has the aim of providing students with a broad basic training in business and economics, allowing them to acquire knowledge on the functioning of companies and the entire economy.

The program in awards and rankings for WFI

The degree programs offered by the Ingolstadt School of Management (WFI) regularly score top positions in popular university rankings.

  • Top positions in Trendence Graduate Baromenter 2017
  • CHE Ranking: WFI was awarded top ranking in categories “teaching offer”, “completion of programs within reasonable time period” and “students overall”
  • Top rankings in 'Logistik Masters' 2016, 2017

Rankings and assessments

The KU is the most popular university in 2022

KU students and alumni have voted for their University to be Germany's most popular university in the 2022 ranking of the online portal StudyCheck. This is the second time in a row, as KU was also voted the most popular university in 2021. The ranking was based on over 70,000 evaluations for more than 500 higher education institutions and universities. 97 percent of students questioned for the ranking would recommend studying at the KU to others.

"There is no better praise for a university than almost 100 percent of students and alumni agreeing: I can only recommend studying at the KU! That is why we are very pleased with the ranking’s outcome, because it expresses the high level of satisfaction of our students," says KU President Prof. Dr. Gabriele Gien.

More ranking results

Studying abroad

Our partner university in Tongji, China

Tongji University, China
© Tongji University, China

Practical connection

Students at the WFI have many opportunities to put what they have learned into practice. Thanks to collaborations with leading companies and organizations in many different fields, the KU is able to offer excellent prospects when it comes to finding internships and starting a career in Germany or abroad. Networking opportunities are provided by our University’s career fair “Company Day” and many other recruiting events, as well as presentations by companies and various workshops.

Studying at the WFI is more than ‘just’ learning. Most students are active in different student organizations. Like this, they continuously hone their soft skills and can exchange views with students from other disciplines. The “WFI spirit” means outstanding commitment.


In the International Business Administration degree program, students acquire a sound knowledge of the Chinese language in order to be ideally prepared for their stay abroad, both linguistically and culturally. In addition, the WFI particularly promotes the foreign language skills of its students. Besides Chinese, students also have the possibility to choose one of the offered business languages (English, French or Spanish).

Career possibilities and professional fields

Career prospects

Graduates are ideally equipped for an advanced specialist or management career. The skills imparted in the program’s specialization open up a whole range of career opportunities.

Career opportunities: Due to the broad orientation of the basic training in business administration, you have a wide variety of possible career fields to choose from after graduation:

Specialist and management positions in national and international companies and organizations or a (consecutive) Master's degree program in Germany or abroad.

Depending on the major, the training focuses on different specialist areas within a company. In addition to entering professional life, our graduates are also predestined for pursuing subsequent Master's studies.

Business & Psychology

In this major, you will gain practice-oriented knowledge to take over activities in personnel work or personnel management. The major qualifies you for cross-sectional tasks in various professional fields and the economy.

Management & Marketing

With the acquired methodical knowledge and analytical approaches, graduates of this major are ideally equipped for starting a career in strategic planning and corporate development. Graduates mainly focus on the professional fields of marketing‑ or product and service management.

Financial Management

This major is ideal for starting a career in auditing, tax consultancy and controlling, for example in banks or investment companies. Graduates also work in finance departments at companies or consulting firms.

Supply Chain & Information Management

Become an expert in one of the professional fields of logistics, production and purchasing or in the growing market for operative and/or strategic logistics consulting. In this major, students also acquire skills required for positions in information management.

Business & Economics

Graduates of this major are excellently suited as generalists in strategy consulting and in the general management of companies. Due to the focus on various specialist areas, a career in public institutions, ministries or international organizations is also possible.

Alumni testimonials

"The WFI offers a unique opportunity to acquire two high-quality Bachelor's degrees in International Business Administration (IBWL) in Germany and China within four years. I have taken the opportunity to build up a large network in Germany and China (Shanghai). The double-degree Bachelor’s program has given me the…

"The WFI offers a unique opportunity to acquire two high-quality Bachelor's degrees in International Business Administration (IBWL) in Germany and China within four years. I have taken the opportunity to build up a large network in Germany and China (Shanghai). The double-degree Bachelor’s program has given me the opportunity to found and develop an international start-up in the healthcare sector parallel to my studies.

- Olen Johannsen(start-up founder of Careberri)
Foto Lukas_Sturm

"The double-degree Bachelor at the WFI in Ingolstadt and the Sun Yat-Sen University in Guangzhou, China, was a very formative time for me. Immediately after completing my Abitur, the intensive academic and non-academic approach to economic and cultural topics in two completely different contexts enabled me to take a…

"The double-degree Bachelor at the WFI in Ingolstadt and the Sun Yat-Sen University in Guangzhou, China, was a very formative time for me. Immediately after completing my Abitur, the intensive academic and non-academic approach to economic and cultural topics in two completely different contexts enabled me to take a steep learning curve in many ways. I am still in contact with many of my fellow students whom I met during these exciting four years in the double-degree Bachelor's program, and I don’t think that this will change anytime soon!”

- Lukas Sturm

What students say about the program

Dear prospective students,

As the coordinator for this degree program, I design and coordinate the international business administration program. For me, it is of utmost importance to prepare our students for a career in the Sino-German context in the best possible way and to ensure a smooth coordination of the three…

Dear prospective students,

As the coordinator for this degree program, I design and coordinate the international business administration program. For me, it is of utmost importance to prepare our students for a career in the Sino-German context in the best possible way and to ensure a smooth coordination of the three participating institutions. Together with Martin Schmidt, I am working on the continuous development of the degree program. With conclusion of its double degree agreements, in a way, the Ingolstadt School of Management (WFI) is among the pioneers in the German-speaking university landscape.

I am looking forward to welcoming interested and motivated students at the WFI.

- Prof. Dr. Max Ringlstetter(degree program coordinator BSc Intl)

The KU

Ingolstadt campus

Short distances on campus at the KU save time and avoid stress. The campus in Ingolstadt, home to the Ingolstadt School of Management (WFI), consists of the Main Building and the New Building, separated by a peaceful courtyard. The ample green spaces on the Ingolstadt campus invite students to enjoy their surroundings outside during lecture breaks and meet fellow students. If you prefer to spend your breaks in town running errands, Ingolstadt’s city center is just a few minutes’ walk away. Other faculty buildings are the Studierendenhaus and the Hohe Schule that was home to the first Bavarian state university in the 15th century.

What sets the KU apart - in IN

[Translate to Englisch:] Studierende Ingolstadt

Studying at the KU is more than just acquiring specialist knowledge. We broaden our horizons together and take on responsibility in and beyond the individual degree programs. The KU has a particular focus on topics such as personal development, sustainability, social skills and social commitment.

It offers its students the possibility to study and work in a welcoming atmosphere and benefit from outstanding support and comprehensive service offers, a well-stocked library, a broad range of sports and leisure activities and a large global network with over 260 partner universities.

Do I have to be Catholic in order to study at the KU? Do I have to deal with Catholic contents during my studies?

No, the KU is open to students of all faiths and beliefs.

At the KU, just as at all state universities, there is freedom of research and teaching. This means that our degree programs focus on the subjects for which you have enrolled – free from external influences.

As a student at our University, you will notice what our understanding of being a Catholic University means for us in one thing in particular: The University’s focus is on the individual person. The talents and potential of all those who teach, study, work and carry out research at the KU form our most important foundation – regardless of their religion or beliefs, nationality, ethical, cultural or social background, disabilities, gender, sexual orientation or age.

This is why we promote your best possible academic education through personal support and an ideal staff-to-student ratio. At the same time, the KU is more than just a place for earning your degree: We attach particular importance to imparting social skills and advancing our students’ sense and value orientation in addition to providing them with a high level of academic and methodical qualification.

Our aspiration for our University is to build bridges between science and society and to make knowledge available for society as well as to integrate impulses from outside the University into our research and teaching practice. We aim to make a valuable contribution to social coexistence, to the free democratic basic order and to preserving creation. 

Is Ingolstadt a real university town?

Strictly speaking, Ingolstadt is even THE university town in Bavaria - because the first Bavarian university was located here! However, the Bavarian State University, founded in 1472, moved to Landshut in 1802 and has been located in Munich since 1810 as Ludwig Maximilian University. The history as a university town continued 188 years later: In 1989/90, the Faculty of Economics of the Catholic University opened in Ingolstadt.

With about 135,000 inhabitants, Ingolstadt is a lively and dynamic large city. The theater, the AUDI summer concerts, the jazz days and the Museum of Concrete Art are just a few of the cultural highlights. In a historical setting, a large number of restaurants, clubs and pubs invite you to unwind after lectures and seminars - often just a few steps away from the campus. The day can also be spent relaxing on the Danube beach or at the lake - with a cocktail in hand and your feet in the sand. And of course there's something else that's not missing in an Upper Bavarian city: beer gardens for a "Brezel" and a beer or two.

The location

Ingolstadt is the second largest city in Upper Bavaria after Munich and is only a 30-minute drive away from the state capital. Located in the heart of the Altmühl valley and the largest hop-growing area in the world - the Hallertau - Ingolstadt has a broad cultural offer.

There are regular classical concerts in the AUDI forum, many different student events, and the Volksfeste, beer festivals that are typical for Bavaria (small Oktoberfest Wiesn festivals). Ingolstadt has many restaurants, bars, beer gardens and clubs that are all located in the historical, picturesque old town and are perfect for enjoying a beer or two with friends after the lectures. Last but not least, Munich with its vast cultural offer is just around the corner.

Together with the district of Eichstätt, the Ingolstadt region has the lowest unemployment rate in Germany. This is partly owing to the fact that many well-known large companies such as EADS, AUDI, EDEKA, Media-Markt Saturn or Hipp have their headquarters in the Ingolstadt region.

More on Ingolstadt as a study location

Advisory Service

Some offers and study conditions are different for international students – our International Office is happy to provide help and support. If you have any questions, please feel free to contact our team. We are happy to accompany you on your way to the KU and hope that we can welcome you in person soon!

David Guevara
David Guevara
Coordinator Welcome Services and International Campus
Building Domplatz 8  |  Room: DP8-203 | Campus Eichstätt

Subject Advisor WFI

Franziska Rast
Franziska Rast
Student Counselling


General university entrance qualification (Allgemeine Hochschulreife)
or subject-specific university entrance qualification/business branch
Language requirements
Admission restriction
Selection procedure


The application process for international applicants is now completely digital. You can register online in our application portal and carry out and submit your application. After you have carried out the application and uploaded your documents, you do not need to send your documents to us again by post. You do have to submit certified true copies only if you are admitted at the time of enrollment.

Depending on the course of study, you may be asked for information on internships, professional experience, etc. Please upload the relevant documents in the upload area for all the information you provide, even if these are not mandatory fields!

Before you start the application process, please read the additional information on this page, in particular the information on the respective (German) language requirements and university entrance qualifications.