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04.12.19

Julia Hagel as visiting scholar at Northwestern University


From October 21 until the end of November 29 Julia Hagel visited Northwestern University (Kellogg School of Management and Medill School of Journalism), USA, as a visiting scholar. During her stay, she worked on a joint research project on digital companions with Prof. Helen Chun. Helen Chun is a well-known researcher in the field of Marketing. Her research has been published in leading journals such as Journal of Marketing and Journal of Consumer Psychology.