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  • Welcome at the Department of Service Management!


  • Secretariat

    Alexandra Sievers
    Mette Schaufler


    NB 309



    + 49 (0) 841 / 937 - 21861


    + 49 (0) 841 - 937 - 218610

    Office Hours:

    Mo. - Th.   09.00 - 12.00 p.m.

  • General Information

    Meet autonomous driving in virtual reality: Research project SAVe at the 'lange Nacht der Unternehmen und Wissenschaft'

    At the upcoming event on 24 May, the department DLM will be presented within the research projekt SAVe (functional und traffic safety in automated and networked driving). Visitors can find out more about this topic with the help of experience actions and presentations. Virtual reality applications as well as meeting autonomous vehicles in action from the point of view of a pedestrian will be part of the programm. Sounds interesting? Please find more information here!

    Open house

    Two of our students introduced on 15 May our Double-Master 'International Marketing' at our open house event. Thanks for your fantastic job! More information about our programm can be found here!

    Home in the world

    A very warm welcome goes to all new participants of our double master’s degree in International Marketing that is offered in cooperation with the Toulouse School of Management and the WFI – Ingolstadt School of Management. After completing the two year-period of study in Germany and France, students will be awarded with the academic degree of “Master of Science” at the WFI as well as with the French Diplôme de l’Université Toulouse 1. We wish all participating students a lot of success for the upcoming semester and an unforgettable stay here in Ingolstadt!

  • Teaching

    Throwback - Guest Lecture Schaeffler

    As part of the lecture "Grundlagen des Marketingmanagement" WFI-Alumnus Dr. Leonhard Mandl visited his old sphere of action at WFI - Ingolstadt School of Management and gave an inspiring talk on B2B Marketing @ Schaeffler. Thanks a lot for the magnificant enrichment of the course.

    Throwback Guest Lecture - TWT

    We want to thank Mr. Timon Paulus and Dr. Christian Arnold of TWT for their interesting guest lecture on the topic "Development of business models based on digital services in manufacturing companies". The lecture offered interesting insights into how consulting companies help established manufacturing companies to integrate new digital business models into their assortment.

    Throwback - Gueset Lecture Sixt

    As part of the lecture "Fundamentals of Service Marketing" Mr. Matthias Stock (Head of Social Media) and Sebastian Lorenz (Junior Manager Employer Branding & University Relations) of Sixt visited the WFI - Ingolstadt School of Management. Mr. Stock gave an interesting presentation on the Social Media strategy of Sixt. The Chair of Service Management would like to thank Mr. Stock and Mr. Lorenz againg for the exciting insights.

  • Research

    New Publication in the Esteemed Journal of Service Research

    We are very excited to announce the acceptance of the paper "Service Recovery on Stage: Effects of Social Media Recovery on Virtually Present Others“ by Professor Jens Hogreve (Catholic University of Eichstaett-Ingolstadt), Professor Bilstein (Bielefeld University) and Dr. Kathrin Hörner (Catholic University of Eichstaett-Ingolstadt) at the Journal of Service Research. Congratulations to the authors!

    What drives participation in trading communities over time?

    Professor Sabine Benoit (University of Surrey), Professor Jens Hogreve (Catholic University of Eichstaett-Ingolstadt), Professor Christina Sichtmann (University of Vienna) and Professor Bilstein (Bielefeld University) seek answers to this question in the paper “Professionalism Kills the Trading Star: Explaining Member Participation in Trading Communities“. You can read it all online here.

    2019 Transformative Consumer Research Conference

    Professor Hogreve and Ute Braun participated in the well-known and esteemed 2019 Transformative Consumer Research Conference in Tallahassee (United States), hosted by the Florida State University. The three-day conference was packed with super interesting discussion forums, a range of intensive workshops, unforgettable events and so much more. On top of that, Professor Hogreve und Ute Braun have had the opportunity for working together with their co-authors on a current research project.