Rufina Gafeeva has been awarded the Maximilian-Bickhoff Award 2014 for her master thesis “Cross cultural consumer behavior in the context of a global brand – An observational research study in China, United Kingdom, Russia, and Germany”. The thesis was supervised by Holger Roschk. The price is awarded for distinguished achievements in the academic studies and was presented to Ms. Gafeeva at the Dies Academicus.
We congratulate her and wish her all the best for her future.
Sincerely,
Holger Roschk
P.S.: For further questions you can contact Holger Roschk (holger.roschk@ku.de)