Workshop on consumer and sustainability/ Conference on Sustainability Marketing 2.0

at Cranfield School of Management 11/12 February 2014

Engaged in interdisciplinary theoretical and practical discourse on influencing consumers and society as a whole to become more sustainable. With contributions from the fields of behavioural psychology, management, marketing, public relations, scientific modelling. Including speakers such as Daniel Vennard from Mars or Miguel Pestana from Unilever.