"Elevating Ideas – Creating Meaning: A Five-Step Framework from Idea to Reality" is the title of the new book chapter co-authored by Prof. Dr. Shashi…
One word. WOW. After 14 grueling weeks, Master’s students from our master’s course, “From Idea to Commercialization: Start-up School,” pitched their…
Apply Now for Summer Semester 2023 Master Course: "Innovation Immersion in Retail"
(5 ECTS, Elective for Master BWL)
This unique, immersive Master's…
Our chair member and doctoral candidate Natalia Rogova presented her research at the 2022 Winter Academic Conference in Las Vegas, USA.
Eine Veranstaltung am WFI Campus zur Feier zweier besonderer Ereignisse zu Beginn des akademischen Jahres!
Throwback: Summer Celebration of Innovation & Creativity Course
At the end of the summer semester 2021, around 30 students from the master's…
Three internationally renowned professors – Prof. Vanessa Patrick-Ralhan (USA), Prof. Rebecca Reczek (USA) and Dr. Timo Mandler (France) – visited the…
Prof. Dr. Shashi Matta and Prof. Dr. Jens Hogreve hosted a workshop on CliftonStrengths, featuring an experienced CliftonStrengths coach, Nicole…
Students had the opportunity to learn from 8 different visiting guest speakers from Germany and USA as part of our Master course, From Idea to…
Students in our course “From Idea to Commercialization: Start-up School,” pitched their new venture ideas to 7 experts in the field of innovation and…
