Maximilian Bauer, M.Sc.

Biographie

Maximilian Bauer is a Doctoral Candidate at the Chair of Innovation and Creativity, and the MBA Program Manager, at WFI - Ingolstadt School of Management at the Catholic University of Eichstätt Ingolstadt (KU). He has a Bachelor’s degree in Business Administration with a major in International Management, and a Master’s degree in Business Administration with a major in Market-oriented Management from WFI. He studied abroad at the Pontificia Universidad Javeriana in Cali, Colombia during his Bachelor’s, and was part of the MBA Program at the University of California at Davis during his Master’s degree.

His research objective is to develop managerially relevant theory and recommendations in the areas of innovation and growth strategies, digital transformation, and well-being. His expertise is in Open Innovation and Innovation Strategies in Small and Medium-Sized Enterprises (SMEs).

Maximilian’s industry experience, prior to starting his doctoral program, includes working student positions and internships as a Sales Manager for a Recruitment Company in Munich, Germany, working in the departments of Strategic Marketing, International Marketing, and Product & Alliances International of MediaMarktSaturn in Munich, Germany, as an in-house consultant for Deutsche Bahn in Berlin, Germany, and as a consultant at Achtzig20 in Ingolstadt, Germany.

Maximilians enjoys performing as a DJ of EDM and Deep House, is an avid sports fan, and loves to travel.

Forschungsschwerpunkte

• Innovation and Growth Strategies
• Open Innovation and Co-Created Innovation
• Innovation in Small and Medium-Sized Companies
• Digital Transformation and Well-Being

Workshops und Präsentationen

Featured Speaker, “Future Work Skills,” Arbeitsmarkt-Call, für die Agentur für Arbeit, Bayern (Public Employment Agency, Bavaria), September 2023.

Workshop zu "Happiness based on Science," at Phytobiotics Futterzusatzstoffe GmbH, September 2023.

Host und Moderator der Podiumsdiskussion zu "Mittelstand und Start-Ups: Die Zukunft des Fortschritts / How can SMEs and Start-ups successfully colaborate?," zur Langen Nacht der Unternehmen und Wissenschaft an der WFI - Ingolstadt School of Management, Katholische Universität Eichstätt-Ingolstadt, Mai 2023.

Workshop zu "The Science of Happiness Series - The Twin Concepts of Eudamonia and Ikigai: How to be Happy and Fulfilled in our Personal and Professional Lives," an der Graduate School of Management, University of California at Davis, Februar 2023.

Featured Speaker, “Future Work Skills, Personal-Anforderungen der Zukunft,” Wirtschafts- und Beschäftigungsförderung Region Ingolstadt (WiBef10), Dezember 2022.

Co-Presenter, “Future Forward: The Most Crucial Skills for the Future of Work,” Allianz Consulting, München, Dezember 2022.

Workshop zu "Collaborative Leadership, Shared Vision, and Innovative Problem-Solving," an der Graduate School of Management, University of California at Davis, September 2022.

Workshop zu "Future Planning," bei CARIAD, A Volkswagen Company, September 2022.

Workshop zu “Conquering Fear,” an der WFI - Ingolstadt School of Management, Katholische Universität Eichstätt-Ingolstadt, Juli 2022.

Konferenz-Präsentationen

"Corporate Responsible Innovation and its Performance: Managerial and Cross-Cultural Perspectives,” mit Shashi Matta, Tomoko Kawakami, Linda Hamdi-Kidar, Anna Reith, Rajeev Gopalakrishnan. 31^st IPDMC: Innovation and Product Development Management Conference, Dublin, Irland, Juni 2024 (Paper zur Präsentation zugelassen).

“Open Innovation Activity and Innovation Performance in SMEs: A Conceptual Framework and Empirical Investigation,” mit Shashi Matta. AMA Winter Academic Conference, St. Pete Beach, FL, USA, Februar 2024.

“Privacy Literacy and Consumers’ Use of Digital Services: Evidence from Six Countries,” mit Shashi Matta, Gonzalo Luna Cortes, and Shanshan Lou. Frontiers in Service Conference & Doctoral Consortium, AMA, Maastricht, Niederlande, Juni 2023.

"Competitive Strategies for Open Innovation in Small and Medium-Sized Companies," mit Shashi Matta, 30^th IPDMC: Innovation and Product Development Management Conference & 2023 IPDMC Doctoral Workshop, Lecco, Italien, Juni 2023.

“Privacy Literacy and its Effect on Marketplace Behavior: Scale Development, Evidence, and Comparison Across Six Countries,” mit Shashi Matta, Gonzalo Luna Cortes, and Shanshan Lou. AMA Winter Academic Conference, Nashville, TN, USA, Februar 2023.

“Open Innovation Activity and Innovation Performance in SMEs: A Conceptual Framework and Empirical Investigation,” mit Shashi Matta, 6^th IMM Summit, Bamberg, Deutschland, Januar 2023.

Ausbildung

Seit 2021

Katholische Universität Eichstätt – Ingolstadt, Ingolstadt (Deutschland)
MBA Programm Manager und Doktorand am Lehrstuhl für Innovation & Creativity

2019

University of Califonia, Davis (USA)
Auslandssemester - MBA (Master of Business Administration)

2019 - 2021

Katholische Universität Eichstätt – Ingolstadt, Ingolstadt (Deutschland)
Master of Science, Betriebswirtschaftslehre - Marktorientierte Unternehmensführung

2017

Pontificia Universidad Javeriana, Cali (Kolumbien)
Auslandssemester - Internationales Management

2015 - 2019

Katholische Universität Eichstätt – Ingolstadt, Ingolstadt (Deutschland)
Bachelor of Science, Betriebswirtschaftslehre - Internationales Management