Business Administration, Innovation and Creativity

Welcome to the Chair of Innovation & Creativity

Welcome to the Chair of Innovation & Creativity. We invite you to navigate our webpages to learn more about Research, Teaching, opportunities for Bachelor and Master Theses, and more (links below).

Team Picture — From left to right: Anna Reith, Maximilian Bauer, Prof. Dr. Shashi Matta, Anette Kring, Natalia Rogova.

We’re Here for You

We’re delighted to welcome you to campus this Winter Semester 2023/24! At our Chair of Innovation and Creativity, we are always available for you. We look forward to meeting you and helping you with whatever you may need. Feel free to reach out to us, our team is always available and accessible. Click here to contact us anytime

Videos from the Chair of Innovation & Creativity

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Latest News

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01. June 2019

EDF Open Innovation Challenge on E-Mobility

Students in Professor Shashi Matta's Master's course, Innovation and Creativity, participated in a global Open Innovation Challenge posed by EDF, a…

22. March 2019

Invited Research Presentation in the Pink City: Toulouse

Professor Shashi Matta presented his research on “Parental Food Choice for Children” at the Social & Innovation Marketing Lab at Toulouse Business…

19. March 2019

Invited Guest Professorship

Professor Shashi Matta was invited to Toulouse Business School to teach a class on Nudge Marketing for Healthy Food Consumption to Students of “Grande…

12. March 2019

Meta Analysis Workshop, Hamburg, March 2019

Doctoral candidates Grazia Pia Palmiotti and Natalia Rogova participated in a VHB organized workshop on Meta-Analysis led by Prof. Tammo Bijmolt from…

16. February 2019

Not SXSW, but the Winter AMA Conference in Austin, February 2019

Professor Shashi Matta presented his research on “Parental Food Choice for Children” at the annual AMA Winter Educators' Conference in Austin,…

[Translate to Englisch:] The Global Goals

10. February 2019

Interdisciplinary Ashoka U Pre-conference, San Diego, February 2019

Professor Shashi Matta presented his research on “Parental Food Choice for Children” at the Beyond Borders and Boundaries: Bridging Theory and…

20. December 2018

Michael Ries Studies Financial and Physical Well-Being from Decades of SOEP Data in Germany

We congratulate Michael Ries on successfully completing his Bachelor Thesis at our chair. Michael examined decades of SOEP data on Financial and…

20. December 2018

Research Grant: ING´s Think Forward Initiative (TFI) Research Grant 2018-2019

Professor Matta was awarded a competitive research grant by ING's Think Forward Initiative to study Financial Well-being of Refugees. Professor…

18. December 2018

Regionals Champions – KICC 2019!

WFI Student Team Wins 1st Place in the Regionals of the KPMG Innovation & Collaboration Challenge # KICC2019 in Munich Beating tough competition…

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@IN-Q

Founded by two business professors at one of Germany’s premier management schools, WFI – Ingolstadt School of Management, at the Catholic University of Eichstätt – Ingolstadt (KU), IN-Q aims to bring meaningful and cutting-edge experiences to students, alumni, and organizations.

Find more information Here