Seminar in Service Management: Customer Success Management

In this seminar, students work on current research issues in the area of service management. Learning objectives include:

• Independent identification and work on research gaps
• Independent elaboration of a problem that is relevant for practice and research
• Students will learn to evaluate academic articles in terms of their relevance in theory and practice as well as their theoretical and methodological foundations.
• Presentation and critical reflection of own research results. This will prepare the students for their master‘s theses.
• Development and deepening of existing skills in the field of scientific research
• Strengthening of the ability to work independently, time management, and rhetorical skills. 

Language: German

Supervisor: N.N.

We do not provide this seminar in the winter term 2021/22