Business Administration, Innovation and Creativity

Welcome to the Chair of Innovation & Creativity

Welcome to the Chair of Innovation & Creativity. We invite you to navigate our webpages to learn more about Research, Teaching, opportunities for Bachelor and Master Theses, and more (links below).

Team Picture — From left to right: Anna Reith, Maximilian Bauer, Prof. Dr. Shashi Matta, Anette Kring, Natalia Rogova.

We’re Here for You

We’re delighted to welcome you to campus this Winter Semester 2023/24! At our Chair of Innovation and Creativity, we are always available for you. We look forward to meeting you and helping you with whatever you may need. Feel free to reach out to us, our team is always available and accessible. Click here to contact us anytime

Videos from the Chair of Innovation & Creativity

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Latest News

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25. January 2023

Inspiring Winter Semester Classes from the Chair of Innovation & Creativity

Discover exciting courses from the Chair of Innovation & Creativity for this winter semester. Our courses offer unique guest lectures and insights…

23. January 2023

Three International Guest Professors: Consumer Psychology & Decision Making, Winter 2022-23

Three internationally renowned professors – Prof. Vanessa Patrick-Ralhan (USA), Prof. Rebecca Reczek (USA) and Dr. Timo Mandler (France) – visited the…

20. January 2023

Apply for a Unique International Immersion Course with Bologna Business School

Apply Now for Summer Semester 2023 Master Course: "Innovation Immersion in Retail"

(5 ECTS, Elective for Master BWL)

This unique, immersive Master's…

02. February 2022

Research Presentation @ 2022 Winter AMA Academic Conference in Las Vegas

Our chair member and doctoral candidate Natalia Rogova presented her research at the 2022 Winter Academic Conference in Las Vegas, USA.

03. November 2021

Video & Picture Wall: WFI Entrepreneur of the Year and ENTRE Welcome Event

An in-person event to celebrate two special events at the start of the academic year!

05. October 2021

Video of Summer Celebration: Innovation and Creativity 2021

Throwback: Summer Celebration of Innovation & Creativity Course

At the end of the summer semester 2021, around 30 students from the master's…

19. February 2021

Start-up School Student Teams Pitch New Venture Ideas to Entrepreneurs and Angel Investors

One word. WOW. After 14 grueling weeks, Master’s students from our master’s course, “From Idea to Commercialization: Start-up School,” pitched their…

01. February 2021

Three International Guest Professors: Consumer Psychology & Decision Making, Winter 2021-22

Three internationally renowned professors – Prof. Vanessa Patrick-Ralhan (USA), Prof. Rebecca Reczek (USA) and Dr. Timo Mandler (France) – visited the…

11. January 2021

IN-Q Workshop on CliftonStrengths: Identifying and Leveraging your Strengths

Prof. Dr. Shashi Matta and Prof. Dr. Jens Hogreve hosted a workshop on CliftonStrengths, featuring an experienced CliftonStrengths coach, Nicole…

05. January 2021

Presenting an Innovative and Unique Course: The Science of Happiness

For the Science of Happiness webpage, and all course information, click here

If you are a currently enrolled WFI or KU student and are…

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@IN-Q

Founded by two business professors at one of Germany’s premier management schools, WFI – Ingolstadt School of Management, at the Catholic University of Eichstätt – Ingolstadt (KU), IN-Q aims to bring meaningful and cutting-edge experiences to students, alumni, and organizations.

Find more information Here