Courses

Bachelor Courses

Corporate Management (winter term)

Course Details

Semester: winter term

Credits: 5 ECTS

Type of course: lecture and tutorial

Language: German

Announcements: KU.Campus

Teaching materials: ILIAS (please log in before clicking on the link)

Module description: here

Lecturers

Prof. Dr. Max Ringlstetter

Prof. Dr. Katja Gelbrich

Alina Kerath, M.Sc.

Course Content

In this lecture, students get first insights into the internationalization process of companies. They attain basic knowledge with respect to the reasons for internationalization, planning of the internationalization strategy, the role of national culture as well as corporate culture in the internationalization process, the international organization structure and the recruitment of international employees.

International Business (winter term)

Course Details

Semester: winter term

Credits: 5 ECTS

Type of course: lecture and tutorial

Language: English

Announcements: KU.Campus

Teaching materials: ILIAS (please log in before clicking on the link)

Module description: here

Course Content

In this lecture, students learn how firms successfully operate in international markets. For this purpose, they first learn about the globalization of markets and the reasons why firms internationalize. Then, participants are enabled to assess the environment of international business operations, that is, the economic, financial, legal, political, and cultural environment in foreign markets.

Global Marketing Management (summer term)

Course Details

Semester: summer term

Credits: 5 ECTS

Type of course: lecture and tutorial

Language: English

Announcements: KU.Campus

Teaching materials: ILIAS (please log in before clicking on the link)

Module description: here

Course Content

In this lecture, students get in touch with marketing problems that arise due to the internationalization and globalization of markets. The participants learn how companies create international marketing strategies and how they may adapt products, prices, distribution channels, and communication to idiosyncratic target markets across the world.

Digital and Sustainable Business Models (winter term)

Course details

Semester: winter term

Credits: 5 ECTS

Type of course: lecture and tutorial

Language: English

Announcements: KU.Campus

Teaching materials: ILIAS (please log in before clicking on the link)

Module description: here

Course content

Students learn to understand the basic idea and components of business models and are enabled to apply this knowledge to digital as well as sustainable businesses. Students get an understanding of different digital and sustainable business models in the business-to-consumer (B2C) and business-to-business context (B2B).

Master Courses

Empirical Management Research (winter term)

Course Details

Semester: winter term

Credits: 5 ECTS

Type of course: lecture and tutorial

Language: German

Announcements: KU.Campus

Course materials: ILIAS (please log in before clicking on the link)

Type of examination: written exam

Participation: no restrictions

Module description: here

Course Content

In the course “Empirical Management Research,” students gain applied knowledge on pertinent research design (e.g., survey design) and analytical methods (e.g., regression analysis) used in social sciences. They learn how managers can use these methods for decision making. In particular, participants learn to decide on the appropriate analytical method for a specific managerial problem at hand, to apply these methods in an accurate manner, and to interpret the results in a logical way in order to solve the managerial problem.

In the adjunct tutorial, students learn how to use the statistics software SPSS and how to apply the analytical methods appropriately.

Seminar International Management (summer term)

Course Details

Semester: summer term

Credits: 5 ECTS

Type of course: seminar

Language: German/English

Announcements: KU.Campus

Course materials: ILIAS (please log in before clicking on the link)

Type of examination: term paper

Participation: places are limited and will be assigned on a first-come-first-served basis via KU.Campus

Module description: here

Lecturers

Lecturer: Prof. Dr. Katja Gelbrich

Organizational questions: Alina Kerath, M.Sc.

Course Content

In this seminar, students write a term paper of 20 pages in a team of two. Therefore, they have to review, analyze, and discuss the scientific literature on a specific topic that is relevant for their research. Finally, students have to present and defend the results of their work. Topic assignment will take place upon consultation with the supervisor of the chair. After final grading, students receive a detailed feedback on their term paper and presentation from their supervisor.

Cross-Cultural Management (summer term)

Course Details

Semester: summer term

Credits: 5 ECTS

Type of course: lecture and tutorial

Language: English

Announcements: KU.Campus

Course materials: ILIAS (please log in before clicking on the link)

Type of examination: presentation and term paper

Participation: places are limited and will be assigned on a first-come-first-served basis via KU.Campus

Module description: here

Course Content

In this lecture, students deal with the challenges of cross-cultural business. For this purpose, they first learn about a number of pitfalls that international managers face when dealing with cultural diversity. Students acquire the ability to cope with these pitfalls and to manage the diversity of customers, managers, and employees in organizations.

Case Studies in International Management (summer term)

Course Details

Semester: summer term

Credits: 5 ECTS

Type of course: project work

Language: English

Announcements: KU.Campus

Course materials: ILIAS (please log in before clicking on the link)

Type of examination: portfolio examination

Participation: places are limited and will be assigned on a first-come-first-served basis via KU.Campus

Module description: here

Course Content

The course teaches students how to apply the knowledge they gained in previous lectures of the Department of International Management in a real-world case. Hence, the course will be regularly held in collaboration with real companies which face real-life problems when operating globally. The students gain the ability to collect and analyze real-life economic data for the particular case, to pinpoint relevant information and to develop strategies that allow for coping with the problems that are identified in the case.

Extensive individual as well as team work is required to pass this course. Course dates are irregular and comprise specific contact hours - for more information please check the course syllabus on ILIAS.

Doctoral Studies

Structural Equation Modeling

Course Details

Semester: winter term - on an irregular basis

Credits: 5 ECTS

Type of course: seminar

Language: German

Announcements: KU.Campus

Course materialsILIAS (please log in before clicking on the link)

Participation: places are limited and will be assigned on a first-come-first-served basis via KU.Campus

Course Content

In this seminar, participants learn how to analyze linear causal relationships between multiple latent (i.e., not directly measurable) variables. At the end of the seminar, participants understand the principle of structural equation modeling (SEM). This knowledge includes construct validation by means of confirmatory factor analysis (i.e., convergent and discriminant validity) as well as analysis of causal relationships and moderating effects. Participants obtain the ability to perform structural equation modeling by means of two widely used statistical software applications (i.e., Amos, SmartPLS). Furthermore, they learn to interpret and present the results of these analyses as it is common practice at conferences and in scientific articles. After completing the course, participants will be able to correctly judge and interpret scientific articles that report results of structural equation modeling.