The required modules in the program impart knowledge on interdisciplinary basics. These will lay the foundation for a substantiated training in business administration, irrespective of the chosen majors.

In the required elective area, you must complete modules from the following areas: 

• Business language and soft skills
• Major
• Studium.Pro

The following majors are currently offered, which can usually be chosen from the 4th semester onwards: 

• Marketing, Management and Logistics
• Financial Management
• International Business and Economics

Students who complete their studies in cooperation with a partner university can also choose the Global Management major.

Students must complete elective modules worth 20 ECTS credits in total. This area allows students to acquire skills that go beyond the chosen major. The modules can be chosen from the entire range of courses offered at the WFI.

The elective area offers the opportunity to specialize either in a subject of business administration (BWL), economics (VWL), a business language or a law subject or to approach general scientific issues.

In the “Key Scientific Qualifications (BWL)” module, you will acquire the ability to work on a given topic in individual or group work sessions using scientific literature in a logical structure and in correct application of the principles for scientific work. You will expand your ability to structure and process information, to reflect critically, to put results into your own words and to present them in writing and orally. Direct exchange with your fellow students and having to defend your work, will provide you with valuable feedback regarding your presentation and argumentation skills and helps you learn to critically deal with the results of scientific work.

Students must write their Bachelor’s thesis (10 ECTS credits) at a Chair that ideally also offers the modules of the chosen major. However, they also have the possibility to write their Bachelor’s thesis at a Chair that is not involved in their chosen major. It is generally also possible to write the Bachelor’s thesis in collaboration with a company. 

In addition to the Bachelor's degree, a "Scientific Colloquium" (5 ECTS credits) must be completed for the Bachelor's thesis.

The business language and soft skills modules are an important part of your studies. The aim of the modules is for students to acquire and develop key qualifications such as presentation techniques, communication and methodological skills in combination with business languages.

Concept and objectives

In the "Financial Management" major, you will specialize in the subjects of accounting, controlling, financing and taxes. Together, these areas represent the financial role of an organization and are of central importance for the management and functionality of a company. This major allows you to deepen your basic knowledge and specialize in one of the areas. You will receive practical training and are ideally prepared for a career in finance. You will also be familiarized with modern methods of data preparation and analysis (e.g. Python).

Labor market situation and professional fields

Typical fields of work include auditing, tax consultancy, controlling, banks and investment companies, as well as corporate finance departments and management consultancies. Furthermore, the major is an ideal basis for pursuing Master's studies in the field of FACT.

Coordination

The Chair of ABWL and Business Taxation is responsible for coordinating the major.

Contact
Prof. Dr. Reinald Koch

Auf der Schanz 49
85049 Ingolstadt, Germany 
Room: NB 119
Phone: +49 841 937-21825
E-mail: reinald.koch(at)ku.de
Office hours: Wednesdays 5.00 p.m. - 6 p.m. or by appointment

Concept and objectives

The major "International Business and Economics" is designed as a dynamic major. It includes the English-language courses of the International Fall Term, the Summer School and the Winter School as well as English-language courses from the other two majors. It provides a broad education in economics and imparts knowledge of how companies and the economy as a whole work. Particular attention is paid to the methodological approaches that business administration and economics share. This major keeps many paths open for you: For example, you can take up a Master's degree in both business administration and economics after graduating. The special feature of this major is that all courses are taught in English. Not only will you train your subject-specialist and foreign language skills, but you will also send a strong signal to future employers that you have excellent English language skills.

Labor market situation and professional fields

This major is right for you if, after completing your studies, you want to work in a professional field in which you will be confronted with a variety of tasks from different areas. This is the case, for example, in strategy departments or in the general management of companies or in public institutions, ministries or international organizations. After completing the specialization, you can continue to study for a Master's degree in business administration or economics.

Coordination

The Chair of Economics, esp. Public Finance is responsible for coordinating the major.

Contact
Prof. Dr. Dominika Langenmayr

Auf der Schanz 49
85049 Ingolstadt, Germany 
Room: HB 311
Phone: +49 841 937-21830
Fax: +49 841 937 – 22831
E-mail: dominika.langenmayr(at)ku.de

Concept and objectives

The Bachelor's major in "Marketing, Management and Logistics" aims to impart comprehensive theoretical and practical knowledge in the fields of marketing and management. You will learn how customer and service-oriented behavior can be planned, implemented and managed in companies. In the field of marketing, for example, the major covers topics such as consumer behavior, service and technology marketing or global marketing management. The field of management, on the other hand, contains topics such as strategic management at national and international level, entrepreneurship and innovation. Students will also learn about the necessary quantitative and qualitative methods. The field of logistics teaches content-related and methodological knowledge on the design and operation of production and logistics systems as well as cross-company logistics chains. A wide range of subjects from the fields of economics, operations research and computer science allows students to tailor their studies to their individual interests and skills.

Students who would like to deepen their knowledge of the subject area as much as possible will also have the opportunity to gain insights into various industries (e.g. automotive industry, tourism) through practice-oriented courses.

Labor market situation and professional fields

This specialization is primarily aimed at students who have a particular interest in strategic, market-oriented and international management topics. Possible professional fields range from (international) strategy consulting, strategic planning and corporate development to marketing, product and service management. This major is also interesting for you if you see your future as an expert in one of the areas of logistics, production and purchasing or in the growing market for operational and/or strategic logistics consulting or IT. In addition, this major provides a solid foundation for further Master's programs.

Coordination

The Chair of International Management is responsible for coordinating the major.

Contact
Prof. Dr. Katja Gelbrich

Auf der Schanz 49
85049 Ingolstadt, Germany 
Room: 316 NB
Phone: +49 (0)841 937-21909
Fax: +49 (0) 841 937-21940
E-mail: wfi-im(at)ku.de
Office hours: by appointment

This major is ideal for starting a career in auditing, tax consultancy and controlling, for example in banks or investment companies. Graduates also work in finance departments at companies or consulting firms.

Graduates of this major are excellently suited as generalists in strategy consulting and in the general management of companies. Due to the focus on various specialist areas, a career in public institutions, ministries or international organizations is also possible.

With the acquired methodical knowledge and analytical approaches, graduates of this major are ideally equipped for starting a career in strategic planning and corporate development. Graduates mainly focus on the professional fields of marketing‑ or product and service management.

Become an expert in one of the professional fields of logistics, production and purchasing or in the growing market for operative and/or strategic logistics consulting. In this major, students also acquire skills required for positions in information management.