Ask the KU Profs – Science explained simply
Ask the KU Profs is the new science series from the KU Eichstätt-Ingolstadt, in which our professors provide exciting insights into their research areas and answer topical questions. In each episode, you will learn more about innovative topics from geography, sociology, psychology, musicology, and many other disciplines. Our experts explain complex relationships in an easy-to-understand way and show how their research is changing our world of tomorrow.
The series Ask the KU Profs sheds light on climate change, social media, the mobility of the future, and the relationship between music and memory. It offers inspiring insights for anyone who is curious about cutting-edge research. The series Ask the KU Profs offers inspiring insights for anyone who is curious about the challenges and opportunities of tomorrow's world.
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Real teachers vs. AI
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Elementary school teaching
Who will still need real teachers in the future – when AI takes over the classroom? Should schools promote or limit the use of artificial intelligence? And why is it important for children to learn to understand AI at an early age? We discussed these questions with Barbara Lenzgeiger, junior professor of elementary school teaching and elementary school didactics at the KU. She explains the opportunities and challenges that the use of AI in the classroom brings – and why teachers will remain irreplaceable in the future. Learn more about our teacher training programs at the KU: Elementary school teaching | Secondary school teaching Mittelschule | Secondary school teaching Realschule | Secondary school teaching Gymnasium
Innovation and creativity
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Innovation and Creativity
AI is taking on more and more tasks that used to be done solely by humans. But can it really think like we do? And what does creativity even mean—is it something that machines will ever be able to master? We spoke with Shashi Matta, Professor of Innovation & Creativity, about the opportunities and limitations of artificial intelligence—and whether our creativity is ultimately our most important protection against AI. Learn more about the business programs at the KU: Bachelor Business Administration| Master Business Administration (ENTRE) | Master Business Administration (MARKET)
Climate change
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Geography
Prof. Tobias Heckmann talks about the dramatic consequences of climate change: more heavy rainfall, more damage to cities and nature. He shows how we can better understand these natural hazards and protect ourselves from them! Learn more about our Bachelor's and Master's programs in this field at the KU: Geography (BSc) and Environmental Processes (MSc)
Eye tracking
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Psychology
Prof. Christina Pfeuffer explains how eye tracking can make our thoughts and intentions visible through eye movements. She shows how this technology improves learning apps and how it helps to investigate trust in self-driving cars. Learn more about our Bachelor's and Master's programs in this field at the KU:
Psychology (BSc), Psychology (MSc) and Clinical Psychology and Psychotherapy (MSc).
Nicknames
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German Linguistics
How do we get our nicknames? And what makes them so special? And when can nicknames be perceived as offensive or inappropriate? We have talked about this with Sebastian Kürschner, Professor of German Linguistics at the KU. More information about our linguistics programs can be found here: German Studies (BA), German Studies (MA), Intercultural Advertising: Language, Media, Marketing (MA).
Mobility of the future
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Mobility of the future
What will mobility look like in the future? Will owning a car remain the norm? And how will rural and urban areas develop in terms of mobility in the future? We discussed these questions with Pirmin Fontaine, Professor of Logistics and Operations Analytics. You can find more information about our degree programs in this field here: Digital and Data-Driven Business (B Sc), Sustainability in Business & Economics (BSc), Data Science (BSc).
Social media and identity
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Sociology
Prof. Joost van Loon explains how social media influences young people's self-image and relationships. He shows how social networks are changing self-presentation and what role influencers play in shaping trends and values. Learn more about our degree programs in this field at the KU: Sociology (BSc), Sociology (MSc), Sociology specializing in Methods of Empirical Social Research and Statistics (MSc) and Politics and Society (BSc).
Catchy songs and memory
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Musicology
Prof. Kathrin Schlemmer talks about how music shapes our memory and why catchy tunes often stick in our heads. She explains how certain melodies trigger memories and how this connection between music and memory is being researched in Musicology studies at the KU. Learn more about our Bachelor's and Master's programs in this field at the KU: Applied Musicology and Music Education (BA), Musicology (BA) and Inclusive Music Education / Community Music (MA)
Tourism
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Tourism
The weather is getting warmer and the travel season will begin in just a few weeks. But in this age of overtourism, is it still possible to travel with a clear conscience? And does sustainable tourism have an impact on low incomes? We discussed these issues with Harald Pechlaner, Professor of Tourism at the KU. Learn more about our degree programs in this field at the KU: Master Transformation and Sustainable Living Spaces - Reshaping Tourism (Digital studies)| Master Tourism and Sustainable Regional Development
Public broadcasting
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Journalism
Public broadcasting is a recurring topic in debates: too expensive, programs that don't interest everyone, too rigid, outdated—and yet broadcasting fees must still be paid. We spoke to Annika Sehl, Professor of Journalism, about the advantages and disadvantages of public broadcasting and whether our democracy would be in danger if it no longer existed. Learn more about journalism degree programs at the KU: Master Journalism | Bachelor Journalism
Rhetoric
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Classical Philology
What makes a speech truly convincing—and how can you recognize a good argument? And can artificial intelligence already write a perfect speech today? We spoke to Tobias Dänzer, Professor of Classical Philology at the KU, about these topics. He explains what we can learn from ancient rhetoric for our everyday lives, for social media, and for how we use language today. Learn more about our degree programs in the field at the KU: Bachelor AntiquityPlus | Bachelor Classical Philology/Latin/ Latin Studies